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comment from you regarding a product or a new collection concerning the company in question corresponds to a guaranteed increase in sales. So try to understand who these people are within your world, make a list that contains them from most reachable to least and get in touch with them. Timing The saying goes that 'timing is everything' and this cannot be truer than in social media. This means it's critical to experiment with deployment timing (and record the results). Good timing of content distribution will help refine your strategy and ensure you are talking to your customers when they are online and listening.
Think outside the box Using the same forms of content distribution as everyone else will ensure that you get confused with them. Eric Ward in one of his books suggests for example using, in addition to the tools used by Mobile Phone Numbereveryone like Buzzstream, a postal or delivery service like DHL to obtain greater distribution. This type of message, unlike others, is read. Platforms Using the right platforms for your business is the topic of our next point… 2. Evaluate which platforms are most valuable to you If you are only focusing on one or two social media sites then there are chances that you are missing something.

Although Facebook remains at the top in terms of number of social shares, if your goal is to reach a target of business professionals, it may be worth focusing on LinkedIn. 3. Integrate sharing tools Integrating sharing tools into your blog and blog posts is essential; it is important to provide the possibility of sharing on all the main networks from a single point and that this is always visible as users gradually navigate your content.
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