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The same "change for the better" that is proposed by the fusion between the two Japanese words " kai" change and "zen" good ". This model, born around the s within the walls of the Japanese automotive industry, includes techniques and tools that work both in the industrial sector and in the world of marketing, communication and sales. The goal remains the same for everyone get used to doing more and better with less . LEAN MARKETING AND CONTENT MARKETING WHY INTEGRATE THEM The new model finds fertile ground in modern content marketing . In opposition to radical concepts such as innovation and revolution , Lean Marketing pushes us to think from a perspective of continuous improvements . continuous improvements.jpg At the center of everything, attention to the customer dominates in terms of value everything that is not attributable.To customer satisfaction has no value and constitutes a waste to be eliminated. LEAN photo editing servies MARKETING PUSHES YOU TO THINK FROM A PERSPECTIVE OF CONTINUOUS IMPROVEMENTS ThisWe need to know how to analyze all the data at our disposal , filter the relevant ones, referring to all the channels that allow a brand to communicate website, campaigns, social media, emails, newsletters, etc... . social and community understanding the desires and expectations of customers or potential customers is more fundamental than ever. Social media and communities thus become essential pieces for playing on the engagement factor and obtaining the information you need. machine learning models without a good technological component closely connected to the data.
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The latter would remain numbers and not an action strategy. Luckily, there are tools that can help us collect data, analyze it and offer answers to our questions. preside i canali.jpg Today, customers are used to interacting with the brand through multiple channels – blogs, newsletters, social media, PPC campaigns, etc. This pushes companies to generate more content than in the past and carefully monitor the various channels so as not to be caught unprepared. Also in this case the winning card lies in carefully planning the editorial plan and having.
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